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Data Strategy: lists, SiftMap and the courthouse

Pendulum theory: timing the market

Seven years of swings in REI marketing, from texting to direct mail to PPC and back to bulk, and how to build a channel mix that survives the next turn.

Read this lesson as a written walkthroughEvery screen and every number, on one pagePrep for Week 1: Data, live Tuesday, October 6
Lesson checklist

What to keep in mind

Tick each one off once it is true for you. 0 of 8 ticked

We build this with you live in Week 1: Data, Tuesday, October 6, 1 to 4 PM ET. Add it to your calendar.
Live every Tuesday and Thursday

The 4-Week Deal Flow Workshop, live on Zoom

One 3-hour lesson every Tuesday, 1 to 4 PM ET: data, marketing, sales, then AI. You watch that week's modules first, then we build it with you, your own county on screen. Every Thursday, 1 to 2:30 PM ET, you bring your 5 numbers to the Q&A and we break down where you go next.

Lessons: Tuesdays, October 6, 13, 20 and 27
Q&As: Thursdays, October 8, 15, 22 and 29

Join Zoom when a session is live. Missed one? Watch the replays. Registered? Book your free 30-minute setup call. Not yet? Save your free seat.

The DataSift Real Estate Mastermind Community group on Facebook, with 5.4K members
The DataSift Real Estate Mastermind Community

5,400 investors on Facebook. Post your market and your deal count in the intro thread, then ask anything. The team answers there, and so do the members.

Join the Facebook group