REI Mastery
Market Selection
Pick the market and read it: pendulum theory, saturation and sales cycle, and Market Finder by hand and with Claude.
Prep for Week 1: Data, live Tuesday, October 60 / 6 lessons complete
All modules
Tools and guides for this module
Market Finder WorkflowLearn the 4-phase market analysis workflow.SiftMap MasteryMaster SiftMap data pulling: base criteria, geographic targeting, distressor stacking, AI scoring, and preset building.The Claude skills library for REISkills libraryComplete guide to Claude Co-Work, Skills, and Chrome Extension for real estate investors.
The market analysis framework: county, ZIP codes, neighborhoods, budgetSize a market from county base criteria down to ZIP codes and neighborhoods, so your budget and channels match the level you are working at.
7 min
What Market Finder shows and how to read itBefore touching a filter, read investor transactions, price points and competition on each Market Finder screen and know what they are telling you.
3 min
Building your base criteria in Market Finder: value range, age, equity, ownershipSet the property value floor and ceiling, age, equity and ownership filters for your county in Market Finder, shown live on Lake County.
23 min
Top ZIP codes: the median-price sanity check and where not to pullChoose the ZIP codes worth marketing dollars, and spot the ones where a median price hides an area you should not be mailing at all.
9 min
Top neighborhoods: investor transactions and demand per areaRank the areas inside your ZIP codes by investor transactions and demand, then decide how much marketing spend each one actually gets.
6 min
The Market Finder analysis skill: ranking areas with ClaudeUse Claude to rank counties, ZIP codes and neighborhoods on four metrics, so you pick or validate a market with a repeatable drill-down, not gut feel.
6 min
